Insights

Cannes 2019: A Conversation with Nicolle Pangis



NCC’s Nicolle Pangis believes that TV and digital media are learning from each other; the result is a more insights-driven, informed version of television. Pangis says that NCC’s new partnership with OpenAP is an example of the company’s quest to make it easier for marketers to spend their media dollars on TV so that budgets don’t shift to other media.

See our entire collection of conversations in Cannes.