Insights + Blog

FreeWheel U.S. Video Marketplace Report

H1 2021

As 2021 unfolds, the world is charting a path forward with the lessons of 2020 solidly in mind. In addition to the pandemic, advances in technology and political turbulence contributed to disrupting and reshaping how consumers access, consume and respond to entertainment and information.

Download your copy to access the data and analyses that bring clarity to the complexities of television’s ongoing evolution.

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FreeWheel U.S. Video Marketplace Report

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U.S. Hispanic Audiences

What Advertisers Need to Know About Hispanic Consumers and Viewers. The U.S. Hispanic population is an incredibly diverse group, representing…

Report
FreeWheel Council
for Premium Video

Belonging: Why Diversity, Equity and Inclusion Matter

Diversity equity and inclusion are such popular topics of business discussion and actions that they are frequently simply referred to…

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Watch Culture Conversations Episode 6 Replay

video

Watch the Culture Conversations Webcast Episode 5 Replay

video
David Clark
General Manager

Getting to know FreeWheel’s new CTO, Yuling Ma

Earlier this year, we were delighted to announce that we have appointed Yuling Ma as our new Chief Technology Officer….

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BIPOC Advertising, Tech & Marketing Orgs. You Need to Know

Being an ally to BIPOC (Black, Indigenous, and People of Color) communities is more important now than ever before, and…

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Culture Conversations: Supporting Black Owned Businesses Strengthens Communities

video
Brielle Sneed
Manager, Knowledge Management
Robert Byrd
Finance Manager

Fostering Inclusion Through the Black Employee Network

Employee Resource Groups (ERGs) are known as the lifeblood of an organization. They provide an opportunity to foster collaboration, build…

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Watch Culture Conversations Episode 3

video

Watch Culture Conversations Episode 2

video

Watch the Culture Conversations Webcast Replay

video
Sarah Foss
SVP, Strategic Initiatives

Before Anyone Else—Celebrating Women’s History Month with My TechBae

It started over a glass of wine.  (Or two.)  Five of us gathered to catch-up and commiserate about the craziness of the industry, jobs,…

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Geoff Wolinetz
Vice President of Client Relationships

Empowering our Power Users: The FreeWheel Publishers User Summit

On July 17th, FreeWheel hosted our first annual Publishers User Summit, geared specifically towards bringing together the power users of…

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Three Takeaways from Cannes Lions 2019: Collaboration, Inclusion and Empowerment

This year more than ever there were countless constructive discussions, in-depth debates and common initiatives taking place during Cannes Lions….

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Tracey Kopper-Hourin
Vice President, Human Resources

Connecting with the Technology Leaders of Tomorrow at the Grace Hopper Celebration

This September, I was delighted to accompany Team FreeWheel as we joined forces with Comcast and NBCUniversal at the Grace Hopper…

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Terra Mrkulic
Social Media & Content Marketing Director

FreeWheel Women in Tech: Spotlight on Diane Yu

It’s a well-established fact across the tech industry that women co-founders are rare, even though studies show that companies with…

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Terra Mrkulic
Social Media & Content Marketing Director

FreeWheel Women in Tech Video Series: A Culture of Inclusivity

In honor of Women’s History Month and International Women’s Day, I had the unique opportunity to interview two dozen of my…

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Terra Mrkulic
Social Media & Content Marketing Director

Celebrating #WomenInTech at FreeWheel: Empowering the Next Generation of Women Leaders

Our company has a long-standing commitment to supporting women in technology, as evidenced by the 34% of dynamic women engineers,…

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Terra Mrkulic
Social Media & Content Marketing Director

Values in Action: How We’re Giving Back in 2017

When FreeWheel was established 10 years ago, the foundational DNA was comprised of a great product, a great team, and…

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Terra Mrkulic
Social Media & Content Marketing Director

FreeWheel Puts Family First

“Bring Your Kid to Work Day” (BYKTWD) is a much-anticipated tradition at our office, an opportunity for parents to bring…

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Ayme Yaiser
Vice President, Global Brand Marketing

Women’s History Month: Continuing the Conversation

On International Women’s Day, I highlighted meaningful conversations with several fabulous women from FreeWheel. The heartwarming response to the candor…

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