Insights + Blog

The Power of CTV:
Audiences & Engagement

FreeWheel’s Signature Insights, explores a new platform for exploring the most widely-debated, needle-moving issues driving the premium video economy.

Download The Power of CTV report for a closer look at the growing prominence of Connected TV (CTV) devices and what makes them so promising yet challenging for the industry to monetize. We investigate the unique benefits of CTV and what to believe or question about the rhetoric surrounding this transformational platform.

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The Power of CTV:
Audiences & Engagement

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SVP, Strategic Initiatives

Before Anyone Else—Celebrating Women’s History Month with My TechBae

It started over a glass of wine. (Or two.) Five of us gathered to catch-up and commiserate about the craziness of the industry, jobs,…

Vice President of Client Relationships

Empowering our Power Users: The FreeWheel Publishers User Summit

On July 17th, FreeWheel hosted our first annual Publishers User Summit, geared specifically towards bringing together the power users of…

Chief Marketing Officer, Comcast Advertising

Three Takeaways from Cannes Lions 2019: Collaboration, Inclusion and Empowerment

This year more than ever there were countless constructive discussions, in-depth debates and common initiatives taking place during Cannes Lions….

Tracey Kopper-Hourin

Vice President, Human Resources

Connecting with the Technology Leaders of Tomorrow at the Grace Hopper Celebration

This September, I was delighted to accompany Team FreeWheel as we joined forces with Comcast and NBCUniversal at the Grace Hopper…

Social Media & Content Marketing Director

FreeWheel Women in Tech: Spotlight on Diane Yu

It’s a well-established fact across the tech industry that women co-founders are rare, even though studies show that companies with…

Social Media & Content Marketing Director

FreeWheel Women in Tech Video Series: A Culture of Inclusivity

In honor of Women’s History Month and International Women’s Day, I had the unique opportunity to interview two dozen of my…

Social Media & Content Marketing Director

Celebrating #WomenInTech at FreeWheel: Empowering the Next Generation of Women Leaders

Our company has a long-standing commitment to supporting women in technology, as evidenced by the 34% of dynamic women engineers,…

Social Media & Content Marketing Director

Values in Action: How We’re Giving Back in 2017

When FreeWheel was established 10 years ago, the foundational DNA was comprised of a great product, a great team, and…

Social Media & Content Marketing Director

FreeWheel Puts Family First

“Bring Your Kid to Work Day” (BYKTWD) is a much-anticipated tradition at our office, an opportunity for parents to bring…

Vice President, Global Brand Marketing

Women’s History Month: Continuing the Conversation

On International Women’s Day, I highlighted meaningful conversations with several fabulous women from FreeWheel. The heartwarming response to the candor…

Vice President, Global Brand Marketing

Women’s History Month: Conversations with the Women of FreeWheel

In the days leading up to International Women’s Day, I had the good fortune of interviewing several fabulous women on…

FreeWheel Hackathon 2016: Unleashing the Beasts of Innovation

We recently completed FreeWheel’s Second Annual Global Hackathon: a 24-hour marathon during which our people transcend geo and departmental borders…

Social Media & Content Marketing Director

Inspiring the Next Generation: Bring Your Kid to Work Day 2016

On April 28th FreeWheel was proud to host our 2nd Annual Bring Your Kids to Work Day (BYKTWD). Over 40…

FreeWheel Welcomes the Media to Our Beijing Office

On March 18th, the Beijing office was proud to host a group of eight guests from China’s top-tier IT engineering…

FreeWheel Turns Nine: A Conversation with Co-Founder and Co-CEO Doug Knopper

I had the pleasure of sitting down with my friend and colleague, Doug Knopper, co-Founder and co-CEO of FreeWheel, in…