Pixalate, a global ad fraud intelligence and marketing compliance platform, recently announced the results of its first-ever Connected TV/OTT Seller Trust Index (CSTI), a ranking on the overall quality of programmatic sellers across Roku, Amazon, and Samsung. FreeWheel was the only supplier to earn an “A” grade on all three Connected TV (CTV) platforms.Learn More
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Shutterfly was looking for a simpler way to buy incremental linear TV at scale with the goal of extending reach beyond their net-direct investments.
FreeWheel built an aggregated linear TV plan based on Comcast viewership data designed to reach Shutterfly’s audience with minimal waste.
FreeWheel acted as a crucial reach vehicle in Shutterfly's media mix, delivering efficient incremental impressions. The campaign was planned and went live in less than a week (over a holiday break, no less) and delivered the full budget in a tight 13-day window.
"FreeWheel was one of the most impactful investments we made this quarter."