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NBCUniversal, RPA, FreeWheel, Newton Research

NBCUniversal, RPA, FreeWheel, and Newton Research Introduce Agentic AI Buying Across Linear and Digital for Premium Video

January 6, 2026

RPA and NBCUniversal Launch First Ever Cross-Platform Agentic Media Buy Powered by FreeWheel, NBCUniversal, and Newton’s AI Technology. Today NBCUniversal, i...

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Dentsu Launches Merkury for Media, Next Evolution of Entirely People-Informed and Activated Media

Press Release

March 28, 2024

Wurl Launches BrandDiscovery to Precisely Match Connected TV Ads With the Emotion and Context of Programming in Real Time

Press Release

March 26, 2024

FreeWheel Introduces Programmatic Ad Buying to the 2024 Upfronts with Industry-First, Allocation Module Solution

Press Release

February 29, 2024

Adwanted USA Launches AdwOne in the U.S.

Press Release

February 14, 2024

Sabio Holdings Announces New Integration with FreeWheel to Help Publishers Reach Untapped Markets and Diverse Audiences

Press Release

February 12, 2024

FreeWheel Introduces the Beeswax Inventory Desk

Press Release

February 9, 2024

Goodway Group Selects FreeWheel As First Video-Only Ad Partner

Press Release

February 8, 2024

New Research from FreeWheel’s Viewer Experience Lab and MediaScience Reveals Actionable Insights for Optimizing Viewer Experience and Brand Impact

Press Release

January 10, 2024

Index Exchange and FreeWheel Announce Direct Integration for Efficient Streaming TV Buying

Press Release

December 5, 2023

FreeWheel and OrkaTV Introduce a New Industry Solution for Advertisers to Reach Target Audiences on FAST Channels

Press Release

November 30, 2023

TransUnion and FreeWheel Announce Expanded Partnership to Improve Audience Match Rates in TV Advertising Ecosystem

Press Release

November 28, 2023

TheViewPoint Integrates with FreeWheel, Helping Streaming Publishers Process Direct IOs With the Speed and Automation of Programmatic

Press Release

November 21, 2023

The FreeWheel Council for Premium Video and the Video Advertising Bureau Introduce New Checklist for Buying Premium TV Advertising in a Multiscreen World

Press Release

November 15, 2023

Transmit Certified by FreeWheel As SSAI Provider and Becomes First Partner to be Certified in Live, Picture-in-Picture Formats

Press Release

November 14, 2023

FreeWheel Introduces New Solution to Enable Publishers to Unlock Faster Audience Activation Across Screens

Press Release

November 8, 2023

PubMatic and FreeWheel Announce Integration of PubMatic’s Activate

Press Release

October 16, 2023

LiveRamp and FreeWheel Partner to Bring Increased Addressable Advertising Inventory to the Connected Television Sector

Press Release

September 27, 2023

New FreeWheel Research Finds Ad Loads Declined 40% Since 2016, as Premium Video Providers Prioritize Quality Over Quantity

Press Release

September 26, 2023

Media Contact

Meredith Fitzgerald
Executive Director, External Communications

meredith_fitzerald@comcast.com

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