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NBCUniversal, RPA, FreeWheel, and Newton Research Introduce Agentic AI Buying Across Linear and Digital for Premium Video
January 6, 2026
RPA and NBCUniversal Launch First Ever Cross-Platform Agentic Media Buy Powered by FreeWheel, NBCUniversal, and Newton’s AI Technology. Today NBCUniversal, i...
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Meredith Fitzgerald
Executive Director, External Communications
meredith_fitzerald@comcast.com
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