In the newest episode of FreeWheel Innovators, we hear from Nicole Alfonso, Associate Director of TV Inventory Operations at MNTN & Brendan Garrone, Vice President of Programmatic Sales & Partnerships at NBCUniversal. The two discuss how through their partnerships with FreeWheel, MNTN clients, many who are advertising on TV for the first time, can gain access to premium inventory at scale, while NBCUniversal is able to access new sources of demand. Learn more about the advertiser’s success on ANA.net here.
