Events
Read about the latest insights, trends, and resources in TV and premium video advertising.
Video
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From Curation to Activation: Insights from FreeWheel’s Programmatic Activation Summit
Industry leaders gathered at FreeWheel’s Programmatic Activation Summit to discuss the future of media buying. Hear insights from execs at FreeWheel, IAB, Index Exchange, IPG, and Roku on upfronts, curation, live environments, and more.
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Video
![panel at FreeWheel's Premium Programmatic Summit, 2024]()
From CTV to Automation: Insights from FreeWheel’s Premium Programmatic Summit
Hear from executives at FreeWheel, Comcast Advertising, Spectrum Reach, Discovery, Dentsu, and Albertsons as they share their insights on the rapid evolution of retail media, CTV, data system automation, and much more.
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Video
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FreeWheel Beach at Cannes 2024: Canal+ and Warner Bros. Discovery on How Max is Changing the Game
FreeWheel welcomed Estelle Zeitoun, Ad Sales Director at Warner Brothers Discovery and Fabrice Mollier, President at Canal+ Brand Solutions, to the FreeWheel Beach at Cannes 2024 to discuss how Max is changing the game for advertisers.
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Video
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Is This the Year Programmatic Finally Goes Primetime?
In this video series with Beet.TV, hear from influential media leaders about the current state of programmatic and the future of the industry.
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Blog
![Crowd at the FreeWheel Premium Programmatic Summit]()
Premium Programmatic’s Missing Piece Is…
During an industry event focused on bringing premium video publishers together, a central theme of enabling efficient demand connections emerged.
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Blog
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Reprogramming an Industry: FreeWheel’s Programmatic Activation Summit
Media industry leaders gathered at FreeWheel’s 2023 Programmatic Activation Summit to address the current state of programmatic buying for premium video.
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Video
![David Dworin at the FreeWheel Hub, CES, 2023]()
The Best of Digital has met the Best of TV – Now What Next for Streaming?
The Drum caught up with media industry leaders at CES 2023 to find out what it will take to unlock budgets and deliver results. Hear what they had to say.
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Blog
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How to Take Premium Programmatic to The Next Level
Karen Babcock, VP Planning & Monetization at Comcast Advertising, shares her takeaways for marketers from the Premium Programmatic Summit.
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Blog
![Turn on the Future at Cannes, France | June 20-24, 2022]()
The Cannes Connection
FreeWheel looks forward to bringing the industry together to turn on the future of premium video advertising at Cannes 2022.
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