Culture


Read about the latest insights, trends, and resources in TV and premium video advertising.


Blog

Advertising, Tech, and Marketing Organizations You Need to Know

There are many organizations and affinity groups specific to BIPOC and other minority communities you can engage with today.

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Blog

FreeWheel’s Mike Munley on the Impact of LGBTQ+ Groups Within Companies

Groups such as FreeWheel Pride can positively affect anyone who is unsure of how to navigate being LGBTQ+ in the corporate world.

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Report

U.S. Hispanic Audiences

The U.S. Hispanic population is an incredibly diverse group, representing a variety of nationalities, ages, and backgrounds.

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Blog
group of women of all types of backgrounds walking arm in arm outside

Belonging: Why Diversity, Equity and Inclusion Matter

Diversity is a fact. Equity is a right, and should be a given. Inclusion is an action. And all three are things leaders and organizations can and should foment, encourage, and support.

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Video
culture conversations

Watch Culture Conversations Episode 6 Replay

The Culture Conversations webcast series explores the nuanced issues and opportunities affecting the marketing community. Industry thought leaders share their insights on a range of topics.

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Report

Reaching the Growing LGBTQ Population with Thoughtful Advertising

A growing number of U.S. adults identify as lesbian, gay, bisexual, transgender, queer, questioning, intersex, asexual, or otherwise non-heterosexual and/or non-binary in their gender identity...

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Report

Understanding Asian American Audiences and How To Reach Them

In a new mini report, learn what advertisers should know about Asian American consumers and viewers in the U.S.

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Video

Watch the Culture Conversations Webcast Episode 5 Replay

Now, it’s more critical than ever for us to stand up for and in solidarity with the AAPI community amid the rise of anti-Asian racism and attacks throughout the country.

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Blog

Getting to know FreeWheel’s new CTO, Yuling Ma

Earlier this year, we were delighted to announce that we have appointed Yuling Ma as our new Chief Technology Officer.

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Video

Culture Conversations: Supporting Black Owned Businesses Strengthens Communities

Black-owned small businesses have been some of the hardest hit by the Covid-19 pandemic. Learn how you can help these businesses survive and thrive...

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Blog

Fostering Inclusion Through the Black Employee Network

Employee Resource Groups (ERGs) are known as the lifeblood of an organization. They provide an opportunity to foster collaboration, build and strengthen relationships...

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