AI, commerce-driven advertising, and political media buying are reshaping the future of premium video. Filmed live at FreeWheel’s Premium Programmatic Summit, this six-part video series brings together leaders from Paramount, Warner Bros. Discovery, A+E, Acxiom, Amazon Publisher Cloud, and leading political agencies to discuss the trends, technologies, and strategies driving the next era of growth. From AI-powered innovation and publisher monetization to outcome-based measurement and political demand, explore the ideas transforming the premium TV ecosystem. Watch the Marketecture Advertising Forum series now.
